Join an exclusive group of high achievers using the science of fascination to grow their businesses.

As a member of the Connect membership group, you get exclusive access to Sally Hogshead and the HTF team.

Every month you get:

  • Free Profile to share with clients or colleagues ($47 value!)
  • The first look into our newest products and research
  • Content library to help you excel at work and at home
  • Interaction with Sally Hogshead and the HTF team

You will also get anytime access to our private Facebook group to share your successes or ask for help from other professionals like you.

What's included in my membership for

The Fascination Connection

Free Profile to share with clients or colleagues
($47 value!)

The first look into our newest products and research

Content library to help you excel at work and at home

Interaction with Sally Hogshead and the HTF team

New York Times best-selling author, award-winning branding expert, and creator of the Fascination Advantage® system

Sally Hogshead is a Hall of Fame speaker and the New York Times best-selling author of How the World Sees You: Discover Your Highest Value Through the Science of Fascination and Fascinate: How to Make Your Brand Impossible to Resist. For the first half of her career, Sally was one of the most award-winning copywriters in the world, creating campaigns for brands such as Nike, Godiva, and MINI Cooper. Named as the No.1 Brand Guru in the World, her practical marketing system now lives inside organizations such as IBM, Twitter, and the YMCA, as well as thousands of small businesses.

“To become more successful, you don’t have to CHANGE who you are. You have to become MORE of who you are.”

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See what others are saying about the one-hour personal brand kit for students:

"Last week I delivered a full day Fascinate session to a group of accountants. It an amazing experience! The owner in his closing, remarked that the session exceeded their expectations! It truly was a transformational day. Definitely, a day of Anthem in Action – Breakthrough Transformations."
Finka JerkovicFascination Connection Member
"A big YES! It's been true for me (a fellow Victor) and I've tried to fight myself by staying in a particular field or endeavor way too long. My fear was that my personal credibility would be questioned if I changed direction. Now I look at ventures like creating/producing movies. There is a concept phase, defining/structuring the project, staffing, producing, finishing and moving on. Some "movies" will turn out great and some not so much. After developing the business/project, I'm very comfortable transferring the operation to another personality to manage/maintain."
Stephen BarrettFascination Connection Member
"Thank you to you, Sally, Ed and the whole team for creating this 'bubble' where we can each be 100% ourselves & for each of you being 100% yourselves too."
Kathleen PanningFascination Connection Member
"One of my favorite things about discovering this system is how easy it is now for me to give more meaningful, substantial peer-review feedback for my fellow coworkers now that I really have the words to describe them and insights into why they approach work the way they do. I find I value my coworkers so much more now, even those I don't get along with."
Lucy LiangFascination Connection Member

Join the Fascination Connection today

As a member of the Connect membership group, you get exclusive access to Sally Hogshead, the HTF team and a vault full of Fascinating resources.