Powerful people have a strong point of view. They lead with clear direction. Are you powerful? If you want to be perceived as a powerful leader, you must establish a reputation... read more →
Few things are so intimidating as the deadly silence of a tough client: their arms crossed, chins down, mouths set in a grim line, like a firing squad ready to... read more →
Is your company fascinating? Are you? Here at Fascinate, Inc., we use 6 criteria to evaluate our clients. Here, we're sharing an abbreviated version of our master tool. Think about yourself,... read more →
Every day, you’re in a battle for attention. You battle against a thousand shiny objects to earn your customer’s attention. If you can’t stand out, you can’t win. If... read more →
The book, Fascinate, lays out the same seven triggers that HowtoFascinate.com is based on. But if you’ve read the book, you’ll notice that two of the triggers have different names:... read more →
The majority of an iceberg lies below the surface. The same is true with some people. Their personality strengths wait just below the surface. Personalities with primary MYSTIQUE Advantage reveal... read more →
You want your employees to be happier, more content, and more productive, right? Of course you do. They want that, too. So, we all want the same thing. There’s just... read more →
We live in an always-buzzing world, pulled in all directions—by shiny objects, constant chatter, loud images, and text alerts. Your brain travels through the world like... read more →