What is fascination? How can it help improve your daily life? In this excerpt Sally explains why it is important to understand how the world sees you when you offer your highest value. You'll discover how different ways of communicating can each be captivating for different reasons. When you know how you are most likely to fascinate your audience, you can leverage that every time you communicate. Want to discover how YOU fascinate? Click the orange button and enter the code PODCAST to take the test.