How can a self-test show you how the world sees you?
This assessment is based on branding, not psychology.
It interprets your actions and preferences through the eyes of others. Over 10 years of research, spanning fields of study from neurology to biological anthropology, went into the making of this 28-question assessment.
It identifies your personality's most fascinating communication Advantages.
What are Fascination Advantages?
Your Fascination Advantages are what make you different and most valuable.
Think of them like your natural superpowers. When you communicate using these Advantages, you become more influential, more persuasive, and more successful.
Who created the Fascination Advantage Assessment?
The Fascination Advantage assessment was created by New York Times best-selling author and world-class branding expert, Sally Hogshead.
Sally created the Fascination Advantage system after working as a copywriter and creative director for the world's most loved brands--including Nike, Coca Cola, Mini Cooper, and Godiva.
"Your personality is your greatest differentiator."
- Sally Hogshead