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About the author

Sally Hogshead

Sally skyrocketed to the top of the advertising world in her early 20s, fascinating millions of consumers for clients such as MINI Cooper and Coca-Cola. Since then, she’s published two New York Times bestsellers on the science of fascination, and is one of only 172 living members in the Speaker Hall of Fame. Over a million professionals have taken the Fascination Advantage® personality test to discover how others perceive their communication.

Recent Posts
What’s your Halloween personality? Are you devilish or angelic? Ghoulish or glamorous? Normally, we show you how to be more authentic. But Halloween is different. For one night, you can unleash your secret streak of...
A quick story from the archives… Oliver is a consultant for the food industry. He advises business owners on ways to make their brand more profitable. In this excerpt of a coaching session with Sally,...
You only have seconds to make a meaningful first impression in-person or on the phone. How much time do you have in the virtual world to make your introduction? Your Personal Brand is your key...
Related Posts
What’s your Halloween personality? Are you devilish or angelic? Ghoulish or glamorous? Normally, we show you how to be more authentic. But Halloween is different. For one night, you can unleash your secret streak of...
Your level of influence as a professional will be measured by your ability to get others to listen and take action. Your level of influence can be measured. And, it can be improved. If you’re...
Why do some teams get extraordinary results, while others struggle just to finish mundane tasks? Why do certain teams glide to victory, while others can’t even cross the finish line?  What’s the difference? Here you...
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