Why certain tasks feel awkward (but others are effortless!)

Think for a minute…

What’s your LEAST favorite type of communication?

For example, do you dislike networking events?

Or speaking in front of a crowd?

Or explaining the same exact process, over and over?

We all have certain types of conversations that exhaust us. These interactions require so much energy that we leave them feeling drained. Yet we’re not all the same. An interaction that exhausts you will energize someone else on your team.

There’s a reason why.

Your personal brand has a primary Advantage: the type of communication that leaves you feeling energized.

You also have a dormant Advantage: the type of communication that leaves you feeling drained.

(You can find your dormant Advantage on the overview page of your Fascinate profile.  Haven’t taken the Fascinate test?  Find out your highest value in five minutes right here!)

It’s crucial to understand the difference. You do not have to “fix” your dormant Advantage. But you probably want to minimize these tasks, or delegate them, or outsource them.You are perfect for some things, and not for others.

So what is YOUR least effective form of communication?

  • Dormant Innovation: You dislike new and unproven ideas over time. Your predictability is why people depend on you.
  • Dormant Passion: Instead of connecting with others based upon feelings, you usually connect based upon ideas, discussions and debates.
  • Dormant Power: You build consensus in a group, and don’t like to force your opinions on others.
  • Dormant Prestige: Rather than intimidating or pushing others to reach the next level, you communicate with a grounded, peer-to-peer attitude.
  • Dormant Trust: You love to explore new ideas and invent fresh solutions. You’re frustrated by rigid procedures. (I have a dormant Trust, too.)
  • Dormant Mystique: You are expressive, open, and candid. People know where they stand with you.
  • Dormant Alert: Details exhaust you. Instead of meticulously reading the instructions, you’d rather figure it out yourself. You want to focus on the bigger picture, and avoid getting stuck in the weeds.

My dormant Advantage is Alert. I’m exhausted by tasks that are highly regimented and strictly controlled. I can do these types of things, of course, but they’re not my highest value. Yet it’s unrealistic to think I’ll never have to review meticulous details in my work.

Let’s say you have dormant Alert, too. How could you maximize your strong suit, and minimize your pitfalls?

3 ways to avoid feeling drained by your dormant Advantage

  1. DISCIPLINE: Set aside time to accomplish these tasks, knowing you’ll need extra energy to finish them.
  2. DELEGATE: Find a partner who excels in the areas that exhaust you.
  3. DELETE: Reduce these types of interactions, so you’re not put in a position to spend your energy here.

Follow this simple formula, and you can be seen at your best, and reduce your dreaded zones.

Discipline, delegate, or delete. One final word:

The goal is not to “fix” yourself, but to do more of what you’re already doing right.

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About the author

Sally Hogshead

Sally skyrocketed to the top of the advertising world in her early 20s, fascinating millions of consumers for clients such as MINI Cooper and Coca-Cola. Since then, she’s published two New York Times bestsellers on the science of fascination, and is one of only 172 living members in the Speaker Hall of Fame. Over a million professionals have taken the Fascination Advantage® personality test to discover how others perceive their communication.

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