Don’t be human spam: Using your personal brand

What’s the difference between someone who adds value and someone who takes up space?

Watch Sally Hogshead describe how to not be spam, and add value.

TWEETABLES:

When you’re adding value, people want your opinions. They seek you out. (Click to tweet)

Learn how to prime your personality to add value. (Click to tweet)

Become the most valuable you by focusing on what makes you different. (Click to tweet)

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About the author

Sally Hogshead

Sally skyrocketed to the top of the advertising world in her early 20s, fascinating millions of consumers for clients such as MINI Cooper and Coca-Cola. Since then, she’s published two New York Times bestsellers on the science of fascination, and is one of only 172 living members in the Speaker Hall of Fame. Over a million professionals have taken the Fascination Advantage® personality test to discover how others perceive their communication.

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