Wind and smoke…
The slow opening and closing of a pink cashmere sweater…
These were a few of the many ways that people have described Marilyn Monroe’s voice.
But linguists use a different word…
They call it “wet.”
What is a wet voice, exactly? I’ll describe it, right here in this video.
We salivate when we see delicious food, receive praise, or experience happiness. Your listener subconsciously reads these cues, and perceives you as confident and approachable.
Marilyn Monroe’s famously breathy voice was not only moist, it was also aspirated. We all naturally “aspirate” our voices– increasing the amount of air through the vocal chords, as if whispering– when we feel close. (Cue your mental replay of “Happy Birthday, Mr. President.”)
When your voice sounds strong and fluid, you’ll be perceived as confident and authentic.
But when you feel awkward — for instance, when a pitch goes badly, or you get stressed by sudden conflict – your brain shoots a zap of fight-or-flight epinephrine, making your mouth go dry. That can damage your personal brand.
If your words sound dry and timid, you’ll be perceived as insecure, or even untrustworthy.
Every time you communicate, you can captivate people by feeling confident and authentic. When you do, they’ll remember you, talk about you, and most of all, buy from you.
You might just say… fascination is your perfect mate.
Do you know someone you think uses their own wet voice? Let them know just how fascinating it makes them by sending them here.
I want to know: When do YOU feel most confident, so your voice is strong? Tell me in the comments, below!