Fascination Advantage Assessment
GET YOUR ASSESSMENT NOW The Fascination Advantage® Assessment will show you the how the world sees you—at your best. It takes just 5 minutes to discover your natural communication advantages.
Verne Harnish testimonial
"The groundbreaking Fascinate personality assessment literally had our room of 500 executives standing up from their chairs to get every detail."
- Verne Harnish, CEO, Gazelles

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Virtual team training
TEAM TRAINING ON DEMAND Promote a culture of engagement within your team. This robust training platform includes management tools and bonus resources, to ensure that your team stays focused, confident and productive.
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About Sally Hogshead
SALLY HOGSHEAD, CEO & Founder Over the past decade, I've measured what makes people and brands fascinating. I've looked at the communication patterns of more than 600,000 people just like you and me...
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View the research
VIEW THE RESEARCH Introducing the first science-based personality brand system for professionals. Stand out, be remembered, and add more value.
Learn How to Fascinate

Find out your personality's #1 Advantage

Our flagship personality brand analysis identifies your personality's top Advantage at work. Unlike other tests, this doesn’t measure how you see the world… it measures how the world sees you.

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Ultimate Personal Brand™ playbook

An “Anthem” is a very short phrase, only two or three words. It’s the tagline for your personality. Your Anthem describes how you are different, and what you do best.

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The 49 Personality Archetypes

This is cool: See how your personality Archetype compares to everyone else on your team, with our new interactive matrix. (Are you The Secret Weapon? Or The Beloved? Or Maestro, or The Mastermind? Let’s see...)

hmpg brand matrix2

Launch Personality Matrix

Help Your Employees to Persuade and Influence

Soon, we’ll be rolling out our training programs and online curriculum. To learn more about how we can drive growth for your employees and your brand, contact our helpful team.



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Our Latest Blog Post

Thursday, Jun 18, 2015
  You probably already know your most attractive feature… Maybe it’s your smile, or your eyes, or your wavy hair. And you probably already know how to emphasize your most attractive features by wearing certain colors or styles, so you can look your best. The same is true for your communication. You already have certain your defining qualities. They help you stand out and be remembered, so you make a brilliant first impression. Last week you learned that we are all 99.9% average. Your individuality rests on a mere .1% difference. Highlighting this difference will...Read More
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