A Dormant Trust personality thrives on variety

Want to hear Sally explain DORMANT Advantage? Click the button on the right to listen to a short audio clip.

Your DORMANT Advantage is your most exhausting form of communication. It’s how you are least likely to surpass others. Tread carefully in these areas, because this form of communication is your “quicksand.” And it will cost you a disproportionate amount of time and energy.

Here’s a look at what it means to have a Dormant Trust Advantage…

Avoid situation that require you to repeat the same process over and over. Instead, find ways to succeed using your natural mode of communication, your “wellspring,” or Primary Advantage.

Since you have a Dormant Trust Advantage, your personality adds value in a very different way. Here’s why using it feels like quicksand…

You have an entrepreneurial approach to your career. At work, you dislike falling into ruts, or performing the same duties every day. You appreciate variety and actively seek new ways
 to accomplish a problem.

  • You generally know how to persuade others with your self-expression and enthusiasm.
  • You can enjoy brainstorming sessions.
  • You avoid regular routines.

Others might be attracted to your expressive and curious nature, or come to you for new ideas. You are unlikely to be seen as boring.

Don’t know whether you have a Dormant Trust Advantage? No problem!

Log back into your report here to discover your own Dormant Advantage and how it affects the way you communicate.

If you don’t yet have a Complete Fascinate Profile with information about your Dormant Advantage, you can upgrade when you log into your Fascinate Account here.

How does your Dormant Trust Advantage affect the way you communicate? Tell us in the comments below!

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About the author

Sally Hogshead

Sally skyrocketed to the top of the advertising world in her early 20s, fascinating millions of consumers for clients such as MINI Cooper and Coca-Cola. Since then, she’s published two New York Times bestsellers on the science of fascination, and is one of only 172 living members in the Speaker Hall of Fame. Over a million professionals have taken the Fascination Advantage® personality test to discover how others perceive their communication.

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