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The Little Recession Playbook, Part II

We're all learning how to engage with each other in venues and settings we've never imagined. I, for one, think it's pretty great. Still, it takes some adjustment, awareness, and a willingness to take…

The Little Recession Playbook: 10 things you need to know right now

You never forget your first recession. Mine was after 9/11. (I literally opened an ad agency on September 10th, 2001.) Next came the 2008 crash. Marketing budgets were slashed. And so was I. Part of…

8 ways to make someone happy in a “wimzickle” world

One day, when my kids were young, they were all having a bad day. Nothing made them happy. So I asked them to make a list of ways to make other people happy. Here’s what they wrote... 8 ways to make…

Kate, It will be a khaki world without you

In 1994, I sat nervously in the office of a legendary New York ad agency. The creative director, Andy, told me that he’d soon be leaving the agency to help his wife launch her business. "We're making…