This is an excerpt on the Passion Advantage, from best-selling book, How The World Sees You.
To get a thorough look into what makes these personalities tick, how they contribute in work, how to work with them, and how they communicate their highest value, read more in How The World Sees You.
Passion people speak the language of relationship.
Their ability to forge relationships builds wide networks, both socially and professionally. At a cocktail party, standing in line, they effortlessly strike up conversations with whoever happens to be next to them. Do you see one nearby? Just look for the life of the party.
(Does this sound like anyone you know?)
Approachable and gregarious, they usually build rapport with prospects, customers, and colleagues, which allows them to excel in positions that require strong interpersonal skills.
These social butterflies express themselves with animated facial expressions, body language, and vocal intonation. In pitches and presentations, this helps them add emphasis to the points they are making. Their expressive style keeps people focused and engaged.
As part of a team, they’re often cheerleaders to keep everyone involved along the way. Once they become buoyant supporters of a cause, they can be hard to resist. Their enthusiasm can build energetic participation.
- This is the college buddy who never met a stranger.
- It’s the co-worker who walks over to your office to talk in person, rather than emailing from the cubicle down the hall.
- It’s the presenter who lights up the room with dramatic gestures.
- It’s the Girl Scout who shows up at your door selling cookies, with a big smile and irresistible sales pitch.
- It’s the receptionist who gives warm eye contact. The customer service rep who empathizes with your plight.
Passion personalities are usually great in roles such as human resources and marketing. They bring the human element to everything they touch.
Interested to learn more about the Passion personalities in your life (or to discover if you’re one)?
Warmest wishes,
Sally Hogshead and Team Fascinate
Are you a Passion personality? Let us know why in the comments below!

I'm a passion personality for sure. I laughed when I read the piece about chatting up someone in line -- my husband jokes he can't leave me alone in the grocery store because I'll make a new friend. It sounds like I'm in the right career for me -- marketing by day and life coach by night. I'm truly fascinated by people and love listening to them. I also love pulling out what makes them special.