Expand your reach with strategic social media. Find out what’s going on in someone’s world, what they’re thinking about, and build a connection by supporting them.

Here’s how to construct a message that’s going to fire up your followers, cultivate interaction, and most of all, encourage sales by nurturing relationships.

Write down your answers as you ask yourself these questions.

Determine Needs.
Go to client or potential client social media page. What is their highest NEED? What are their pain points?

Expand your reach.
Which subjects fascinate them? How can you intelligently integrate these ideas into your strategy?

Demonstrate authority.
How can this be communicated in your content across several platforms?

TWEETABLES

Construct a message that’s going to fire up your followers, and cultivate interaction. (Click to tweet)

Build your social media by going to your client’s pages and determining their highest needs. (Click to tweet)