Legendary singer Bruce Springsteen wouldn’t be quite as fascinating without his gravelly-voice. So just in case he got laryngitis…he insured his voice for $6 million.
Liberace and Rolling Stone guitarist Keith Richards both insured their hands.
For the last century, Lloyd’s of London has insured the unique assets of all kinds of stars. Dolly Parton insured her breasts for $600,000. Betty Grable insured her famous legs for $1 million (as did porn start Porsche Lynn). People have insured everything from hands (famous surgeons) to waistlines (Bette Davis) to beards (The Derbyshire Whiskers Club).
J-Lo is even rumored to insure her bootie for a billion bucks.
I created this video for top-earning speakers-- but these tips apply to you as well.
CLICK HERE TO WATCH!
In this video, I’ll give you 3 examples of how I do this myself. (Hello, early risers!)
Most of us don’t have Bruce Springsteen’s voice, or Betty Davis’ waistline. And that’s okay. We each have something else: personality.
Your personality is your most valuable asset.
The greatest value you can add is to become more of yourself. (Tweet this!)
Protect your personality as you would protect any other valuable asset.
You are the guardian of your own top qualities. (Tweet this!)
Who knows, you might be calling Lloyd’s of London.
YOUR TURN TO SHARE!
Comment below…. What is your personality’s most valuable asset? Your creativity? Confidence? Careful decision-making? Tell us!
Don't know your personality advantages? Take our quick and easy Fascination Advantage® Assessment here.TWEET THIS:
Is your personality worth more than J-Lo’s bootie? (Tweet this!)
Insure your personality for $39 million? (Tweet this!)
World-class branding expert Sally Hogshead discovered a new way to measure how people perceive your communication, through the Fascination Personality Test. Before researching the science of fascination, Sally rose to the top of the advertising profession in her early 20s, writing ads that fascinated millions of consumers.