Whether real or fictional, we have certain expectations when it comes to a famous person's brand.
Although we may not know them personally, we have a basic understanding of who they are based solely on how they are portrayed in movies and the media.
How does your audience see you? Through what lenses do they see you?
By comparing yourself to the popular conception of well-known personalities, it becomes easier to understand how the world sees you--plus, it's kind of fun. Are you a Steve Jobs? Or a Lady Gaga? Maybe you're a Thomas Edison! Let's find out.
STEP 1: Take the personality test
Take the Fascination Advantage® Assessment to uncover your top 2 Advantages. Already taken the assessment? Great! Move on to Step 2.
STEP 2: Identify your Archetype
Identify your Fascination Archetype using the matrix below. Start by finding your primary Advantage row, then your secondary Advantage column. The interesection will point to your Archetype.
STEP 3: Find your famous counterparts
Find your celebrity counterparts. Once you know your Archetype, you'll see your celebrity counterparts listed as well.
STEP 4: Make the connection
Your famous counterparts are fascinating for so many reasons. What can you learn from them?







I have a mystique advantage and my archetype is the secret weapon. I noticed that Prince was listed which is really interesting because I have always related to him as an artist and admired his performance style. I am also a musician and pursue excellence and refinement while developing my craft, as well as bringing my own innovative flair to my performance style. But it isn't really my style to be too flashy. My stage presence tends to be mystique indeed, but without being too dry which is where I think the innovation secondary advantage comes in handy. And I have gotten feedback that my stage presence is "killer" even though I'm just being me.
I have worked with other more seasoned artists, such as a retired professional Motown drummer, who tried to mold my image into what they thought it should be. And I hung out with them because I really did learn a lot from them, but when it came down to it only I could decide what kind of image I wanted to project as an artist. So I really relate to Prince in regards to his intellect, independence, creativity, and ownership of what he does.
I'm grouped with Mark Zuckerberg, Sophia Loren, and Steven Spielberg. I suppose there's worse company with which to be associated, but I've honestly not seen either Sophia Loren or Steven Spielberg communicate in public, so I'm not sure how to read into this. Zuckerberg I only know from his keynote presentations/addresses to Facebook employees, so perhaps I have some digging to do. I'll admit, I'm 'fascinated', and I'll have to do some research!
Sally,
I've often been compared to Audrey Hepburn; even so, it was a surprise to me that she and I share the same communication style!
What would you say are Tony Robbins primary advantages ?
I'd look deeper than just what you see of Don Draper on the tv show. What value did Don bring to the team and over look some of the personality challenges you might be referring to.