You have a few key qualities that make you irresistible.
But they might not be the qualities you’d think they are.)
These qualities are why people like you, listen to you, hire you. They help you succeed in work and life.
Watch the video below for just one example of unexpectedly valuable qualities, from a brand I’m sure you know well...
Okay, your most valuable qualities might not make someone's stomach churn. Still, they may be qualities that repel some and attract others. And that's perfectly fine.
Being all things to all people is not the goal.
The goal is to be intensely fascinating to the people who matter.
These are the people who appreciate you for who you already are. They value you for what you're already doing well. If you've taken the Fascination Advantage® Assessment, then you know what your most fascinating qualities are. (They're in your report!) We call these qualities your "Specialty Adjectives" because they describe your communication specialty. Your sweet spot. Use these adjectives to your advantage by dialing them up.
If what people love about you is your analytical thought process, then make sure you are delivering this every time you communicate. If you're known for your enthusiastic problem solving, look for problems to solve enthusiastically!
This is how you are most likely to succeed, in the most effortless and authentic way possible.
TELL US IN THE COMMENTS
Do you have any Jäger-esque (suprisingly valuable) qualities? Tell us what they are in the comments below!
What do you and Jägermeister have in common? Find out » (Click to tweet)
What’s your MVQ (most valuable quality)? Find out » (Click to tweet)
Building a reputation where your clients market "You" seems to be the ticket. This is an intangible that Susan discusses and it makes so much sense.
I tried out this theory out on a major client and focused on excellent service
to him and his team.
I just recently asked him about another project where I wanted to reach out to the manager for selling additional products and services and he said that everyone knows who I am because he has been "bragging" about me.
That is simply brilliant!
I grew up in Europe, but currently live in the US. My accent is often a conversation starter. Mystery is what I have in common with Jäger.
Well, here's a thought. Here I am in the "Midwest"....Columbus, OH. However I am from Pittsburgh (aka "the 'Burgh"). East coast style is straight up. It's sometimes a blessing and a curse here in "the Heart of it all" as these folks don't know how to take me. I say....straight up! But that's also my charm!