Fascinate Blog - How To Fascinate

Identify the personality of almost anyone

Imagine how much more profitable your business would be if you had a way to "read" your prospective client before you even started to offer your product or services. What if you could predict what…

How to read people (a free guide for teams)

What if you could “read” other people? What if you could predict how a co-worker would make decisions? What if you could predict what they would do… maybe even before they knew it themselves? That…

Your 7 Fascination Advantages

When you add value to your listener, you fascinate them. Fascination is an intense focus. And when you fascinate your clients, or your coworkers, they are focused on you and your message. After a…

How my father gave me life (and 10 years later, saved it)

I regained consciousness to blinding lights on the operating room table. “You’ve been in a bad accident,” the surgeon said. I don’t remember much after that for several days. A few hours earlier, on a…

Anthem in action: Sally coaches a consultant

A quick story from the archives... Oliver is a consultant for the food industry. He advises business owners on ways to make their brand more profitable. In this excerpt of a coaching session with…

How to WOW in your next virtual meeting

The upside of Zoom meetings: You DON’T have to worry about what you’re wearing from the waist down. (Unless you have a clear glass desk.) But... If you’re unfamiliar with being on camera, you could be…

The Little Recession Playbook: 10 things you need to know right now

You never forget your first recession. Mine was after 9/11. (I literally opened an ad agency on September 10th, 2001.) Next came the 2008 crash. Marketing budgets were slashed. And so was I. Part of…

8 ways to make someone happy in a “wimzickle” world

One day, when my kids were young, they were all having a bad day. Nothing made them happy. So I asked them to make a list of ways to make other people happy. Here’s what they wrote... 8 ways to make…

The greatest way to empower a woman

Do you know a woman who underestimates herself? A woman who has no idea how amazing she is... whose heart is open to criticism? The world doesn’t know how to respond to a fascinating woman…

Why certain tasks feel awkward (but others are effortless!)

Think for a minute... What’s your LEAST favorite type of communication? For example, do you dislike networking events? Or speaking in front of a crowd? Or explaining the same exact process, over and…