The Secret to Describing Your Personal Brand

Watch Sally Hogshead describe how high-performers thinks. How can you build a team of high-performers?

 

TWEETABLES

Great teams are not build on similarity. They are built on diversity. (Click to tweet)

Higher-performer contribute specific benefits to a company. (Click to tweet)

People don’t get hired because they’re balanced, but because they’re extraordinary at something. (Click to tweet)

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About the author

Sally Hogshead

Sally skyrocketed to the top of the advertising world in her early 20s, fascinating millions of consumers for clients such as MINI Cooper and Coca-Cola. Since then, she’s published two New York Times bestsellers on the science of fascination, and is one of only 172 living members in the Speaker Hall of Fame. Over a million professionals have taken the Fascination Advantage® personality test to discover how others perceive their communication.

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