In the first half of my career, I worked in advertising, creating and pitching ideas to clients such as Mini Cooper and Godiva. I learned that it's easy to... read more →
One blazingly hot summer day, I learned a big lesson. My two sons decided to do a lemonade stand. But instead of setting up the usual table on the... read more →
You know those notifications you get from LinkedIn? The ones that tell you, “Hey! Someone’s looking at you!" No matter how often it happens, I still get a little... read more →
Some of the most successful marketing tactics that Tesla used to build its following seemed completely insane at first. Here's how to apply them to your own brand. Not... read more →