Do YOU write fascinatingly? Most people don’t. Most people just crank out meaningless messages. Another Instagram post. Another Facebook update. Yawn. It may seem difficult to stand out in... read more →
Nowhere is fascination more relevant than at a big meeting or conference. Even if your event has a limitless budget, it’s tough to impress your clients and audiences. Expectations... read more →
In the first half of my career, I worked in advertising, creating and pitching ideas to clients such as Mini Cooper and Godiva. I learned that it's easy to... read more →
Ummm... Uhhh... That's what a deadly pause sounds like on the phone. On an important call, stalling or fumbling for words weakens your listener's impression of your confidence and... read more →
A trickle of sweat rolls down your cheek. Your mind starts freaking out. The adrenaline surges into turbocharge mode. You need an idea, pronto. The pressure to come up... read more →
Genius is fragile. Especially creative genius. Big ideas can die at every step along the way. The more brilliant an idea, the more fervently it needs your protection. Below,... read more →
In a crowded, busy, distracted world… how can you design an experience that your audience will never forget? How can you inspire even the most jaded audiences? It’s tough to... read more →