Do you know how the world sees you? Do people see you as engaging and motivating? Strategic and analytical? Stable and comforting? Or something else entirely? Whichever qualities help... read more →
Imagine this. You’re in a BIG meeting at work. You speak up to make a point. You clear your voice , and all eyes turn to you. Suddenly you realize...... read more →
Marketing adds fascination to a brand, which in turn adds value. When a brand is fascinating, people will make greater efforts to find it, have higher engagement with it, and... read more →
In some situations, you shine. You’re inspired, confident, and in the groove. Those moments highlight YOU, at your best. But then, in other situations... well, it's not so good.... read more →
Okay, friends, let’s talk. Are you… boring? Like, ugh, really boring. Instant narcolepsy. I don’t mean you, personally. I mean your social media. Here’s the BAD news: In a... read more →
We’ve all been there… Struggling to find the right words to describe how we add value. You need your marketing to sell your ideas and your ability to solve customer... read more →
* This interview is originally from New Rainmaker by Brian Clark Keep Them Fascinated: How to Discover Your Winning Difference as a Content Marketer You hear over and over that... read more →
This is an excerpt on the Passion Advantage, from best-selling book, How The World Sees You. To get a thorough look into what makes these personalities tick, how they contribute in... read more →
After college, I discovered the field of advertising and instantly fell head over heels. My personality felt custom-built for this profession: the creativity, the hallway brainstorming, the opportunity to create... read more →
Recently one of our associates asked a question: “I need to hire a new assistant. How do I know who I should hire?” You’ve probably dealt with this same question... read more →