Gather round kids, for a branding story. Centuries ago, a tiny town in Wales struggled with a BIG branding problem: They needed to attract more tourists, but didn’t... read more →
Let’s be honest. You dread certain tasks. Really dread them. You might even wake up in the morning and experience a sinking “uuuugh” feeling when you remember one of... read more →
Every day, you’re in a battle for attention. You battle against a thousand shiny objects to earn your customer’s attention. If you can’t stand out, you can’t win. If... read more →
This is a special post by a Fascinate Certified Advisor. Ron was personally trained by me to guide clients on how to incorporate the Fascinate® System to improve communication,... read more →
To make a fascinating first impression, start with understanding the people around you. How many LinkedIn connections do you typically make following a conference? Five? ...Ten? ... More? And... read more →
A quick introduction from Sally: A while back, a young woman walked into our office for a job interview. She wasn’t outgoing and bubbly. In fact, she almost didn’t... read more →
Vanilla ice cream is a crowd-pleaser. Most people like it, and almost everyone will eat it. It’s easy, comfortable, and safe. The Gap khakis of ice cream. Vanilla is the... read more →
Nowhere is fascination more relevant than at a big meeting or conference. Even if your event has a limitless budget, it’s tough to impress your clients and audiences. Expectations... read more →
Conflict can rip a team apart, skyrocketing resentment against management or even pitting co-workers against each other. But office conflicts will calm down, or even dissolve entirely, once people understand... read more →
Each person on your team has a distinct personality. Can you read their cues? Once you understand what makes each of your co-workers and employees more fascinating, you can... read more →