Imagine how much more profitable your business would be if you had a way to "read" your prospective client before you even started to offer your product or services.... read more →
What if you could “read” other people? What if you could predict how a co-worker would make decisions? What if you could predict what they would do… maybe even... read more →
Are you motivated by enthusiasm and praise? Or are you motivated by the threat of negative consequences? In other words… carrot, or stick? (Me, I’m a carrot person.) People... read more →
A quick story from the archives... Oliver is a consultant for the food industry. He advises business owners on ways to make their brand more profitable. In this excerpt... read more →
The upside of Zoom meetings: You DON’T have to worry about what you’re wearing from the waist down. (Unless you have a clear glass desk.) But... If you’re unfamiliar... read more →
Do you know a woman who underestimates herself? A woman who has no idea how amazing she is... whose heart is open to criticism? The world doesn’t know how to... read more →
Do you love Super Bowl commercials as much as I do? I’ve had the delight of being on national TV six times for segments about Super Bowl commercials. Super Bowl... read more →
Imagine this. You’re in a BIG meeting at work. You speak up to make a point. You clear your voice , and all eyes turn to you. Suddenly you... read more →
Fun fact: Santa is the world’s 2nd most recognizable character, right after Mickey Mouse. (Go Santa!) Just for fun, what if we updated Santa’s personal brand for 2020, with... read more →
We grew up with a myth. The myth says: Work hard to be “better.” Better than everyone else. Better than the other students in our classroom. In your career,... read more →