How do other people describe you? More to the point – how do they RAVE about you? I spent the first half of my career writing ads for some of... read more →
What kind of impression do you make? Do people remember you, and want to connect with you? Or will your business card become just a piece of clutter? Your influence... read more →
When you unlock your Fascinate® Archetype, you discover your most valuable communication traits and how to use those in every interaction, so that people remember you, want to buy from,... read more →
Creativity is a fickle mistress. Especially when creating content. Sometimes, the words flow as fast as the coffee. Other times, well, not so much. It’s easy to create boring content.... read more →
In a competitive environment the most fascinating option always wins. If you don't have the biggest budget you have a choice. Be fascinating, or outspend the competition. But what's the... read more →
The more crowded an environment is, the less strengths matter. They become a commodity. What does matter is how you are different and the personal brand you develop around it.... read more →
In some situations, you shine. You’re inspired, confident, and in the groove. Those moments highlight YOU, at your best. But then, in other situations... well, it's not so good.... read more →
Expand your reach with strategic social media. Find out what’s going on in someone’s world, what they’re thinking about, and build a connection by supporting them. Here’s how to construct... read more →
You have a few key qualities that make you irresistible. But they might not be the qualities you’d think they are.) These qualities are why people like you, listen to... read more →
Legendary singer Bruce Springsteen wouldn’t be quite as fascinating without his gravelly-voice. So just in case he got laryngitis…he insured his voice for $6 million. Liberace and Rolling Stone... read more →