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Mystique personalities fascinate others with their unusual ability to filter what they communicate. They thoughtfully edit their ideas and opinions, selectively choosing what to reveal and... read more →
Garnering respect and maintaining loyalty through dependability, Trust personalities provide normalcy and comfort in chaotic environments. They carefully pay attention to detail, reinforcing consistency between expectations they... read more →
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Power personalities are natural leaders who are driven to identify goals and attain them. Notoriously high achievers, they are self-assured individuals, who earn the respect of... read more →
Passion personalities rapidly make emotional connections with others, especially customers and co-workers. They are approachable, and, even in positions of authority, are known for an unintimidating... read more →
Innovation personalities are unconventional thinkers who can generate ideas that earn attention. By strategically applying their talent for creativity, they quickly solve problems with fresh and... read more →
How do other people describe you? More to the point – how do they RAVE about you? I spent the first half of my career writing ads for some of... read more →
Trick-or-treating is fascinating, right? The costumes… the decorations… the scary moist clump of smashed Tootsie roll that somehow always clumps together by the end of the night. But… how... read more →
It happened 5 years ago, on a winter morning. My husband and I walked past Barnes & Noble on 5th Avenue in NYC. He said to me... “Imagine your book... read more →